The project also aims to attract business consultants who will help develop long-term development plans, including finding potential financial sources that can meet the demands of independent journalism. independent and objective. There are also plans to train staff on the latest technological capabilities and potentially increase the number of people involved in content creation.
Target group and goals of the project
The main beneficiaries of this project will be society as a whole, as it will benefit from expanded access to objective and timely information. It is important to note that by speaking before the Russian-speaking public, European values will be promoted, thereby influencing public opinion on many current issues, such as the situation in Ukraine. Since young people will also participate in the project, this target group will receive special help with career choices. All of these efforts will contribute to community engagement and growth, improved reader strategies, and increased knowledge.
Implemented activities
They created a new media website, new design, engine, etc. They also taught youth about media literacy, worked together with youth in the field of journalism, and trained their existing workers.
Impact addressing news deserts
The creation of a modern portal with better speed and transparency has allowed them to expand the availability of objective news to a wider audience. The project provided prospects for development and they hope to see more results in the long term.